Mobile application developers have always trod on shifting ground; it’s the nature of the terrain. Lately, though, the mobile app landscape has begun to shake with seismic intensity. Forrester analyst Neil Strother says we’re in the midst of an "app frenzy," thanks largely to the proliferation of Apple’s enormously popular iPhone device and its rapidly evolving App Store concept.

The emergence of a new type of mobile app development tool is aimed at developers looking to exploit the App Stores and Their monetization models.